“Bookshops, cafes and shops often drum up ‘custom’…from groups to clubs and events. If the businesses are not supported, the local groups tend to disappear too.” – Joanne O’Connell
API: For almost 60 years, API has been a leader in the aquatics industry, developing and perfecting products and solutions for indoor aquariums and outdoor ponds. API Scientists have pioneered studies leading to significant advances in the care of ornamental fish, garnering over 30 global patents for breakthrough innovations. 
Aquarium Co-Op started as a hobbyist-owned local fish store in the Seattle area focusing on planted aquariums, community fish, and shrimp. Expanding to designing their own products, online retail, and social media channels, Aquarium Co-Op designs and sells products that meet 3 criteria: environmentally friendly, price conscious, and high quality.
Cobalt Aquatics‘ aim from their start is to bring the highest quality aquarium products to market. With a worldwide supply chain including products and supplies from the USA, Italy, Poland, and others, their line includes hundreds of innovative items from flake food to frozen mysis shrimp, to the original MJ pumps, to award winning heaters and the innovative C-Vue aquariums and C-Ray LED lights, and more!
Florida Aquatic Nurseries is a Family-operated specialty nursery providing plants for aquariums & water gardens since 1957. FAN is America’s leading producer of aquarium plants and one of it’s leading producers of water garden plants. Over the decades it is had developed dozens of new cultivars and introduced new species to the hobby. Look for FAN s to continue to bring to market the latest in high quality aquatic plants for both aquariums and water gardens. cleaning tools, and tanks.
Northfin Premium fish food is praised for its high quality, easily digestible ingredients, completely free of fillers, artificial hormones, and pigments. Only whole, marine-grade proteins and additives are used in NorthFin foods, which are manufactured using a low heat Steam Extrusion process in a CFIA/USDA/FDA registered/certified facility in Toronto, Canada. 
Since 1949, OASE has designed and engineered a variety of high-quality, innovative products that make it easy to take care of your aquarium and pond, that meet the highest possible standards of technical precision.
San Francisco Bay Brand and Ocean Nutrition develop the finest and most nutritious fish foods available today, including premium fish feeds for marine and freshwater. Owned and operated by the Schmidt family, the companies pioneered the production of formulated aquarium foods.
SERA has been manufacturing innovative high quality products for aquariums, ponds and terrariums for over 45 years, and innovated the freeze-drying fish food process. Made in Germany and adhering to the strict regulations of Good Manufacturing Practice, sera products are subject to strict quality requirements whose compliance is permanently being monitored in their in-house laboratory.
Tropica: The right plants – the right plant products! Pioneers tissue culture aquarium plant propagation, today their popular 1-2-GROW plants are greenhouse-grown in sterile conditions, free from algae, snails and pests (compared to normal pots, you get a lot more plant matter per cup!). Tropica’s acclaimed Plant Care products ensure your fish and plants thrive optimally. Their website is chock full of plant profile and care info, too!
Webb’s Water Gardens: Webb’s Water Gardens is a family-owned e-commerce store offering the largest selection of pond supplies and equipment on the planet. They pride ourselves on providing an easy online ordering experience, exceptional service, competitive prices and discounts, and educational resources to help you create and maintain the water feature of your dreams for years to come.
The following retailers support SAWGG by spreading the word to their customers about us. Most of these shops can special order live fish and supplies if you don’t see what you need:
MORRIS COUNTY:
Adam’s Pet Safari: long-time Chester business with deep expertise in small animals and birds of all kinds amidst a myriad of products. The Safari imports it’s own aquarium stock, too, so there is always something rare around a corner. Make sure to tell Adam SAWGG sent you!
In business in the same location since 1922, Ely’s has more experience with both water gardening and aquariums than any store in northern New Jersey. Come in and see our 8,000 gallons of aquarium fish and plants. Make sure to tell Steve SAWGG sent you!
PASSAIC COUNTY:
| Aquariums by JJ | Bloomingdale-Main St |
SUSSEX COUNTY:
| Petsmart | Newton-Rt 206 |
WARREN COUNTY:
| Hackettstown Pet | Hackettstown-Main St |
Skylands Aquarium & Water Garden Group 